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    In September 2019, Toro Rosso announced the application to change their naming rights for the 2020 championship. It was announced on 1 December 2019 that the team nominated "AlphaTauri" Formula One™ Team as their new moniker to promote parent company Red Bull's fashion label of the same name by purchasing Toro Rosso's naming rights and thus will become Scuderia AlphaTauri whilst retiring the Scuderia Toro Rosso moniker after fourteen years.
    The team's involvement in F1™ can be traced back to the 1985 season when they competed as Minardi. The team has been owned by Red Bull GmbH since the 2006 season and ever since have been an underdog but a platform for the young Red Bull Racing drivers and a force to be reckoned with the new Honda Power Unit surprising everyone in Monza with a maiden win by the Frenchman, Gasly in 2021 during a pandemic shortened racing calendar season but oh! so exciting! 

    Show your fandom to Daniel Ricciardo in 2023 and Yuki Tsunoda and pick up the latest AlphaTauri number 3 or number 22 Personal Driver baseball cap or Signature T-shirt, Button-Up Shirt, Polo Shirt, or Winter Beanies, ideal for our North American harsh weather conditions.

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